A skill set called leadership

A good leader is honest. He or she is passionate about equality for all; a good leader has his or her people’s best interests at heart at all times because he/she is selfless and fair.

Knowledge is power and therefore a good leader is educated and has the hunger to learn in order to keep growing.

A good leader is dynamic and can adapt to change effectively and efficiently. A good leader is strong-willed, ethical and determined.

A good leader is a people’s person, they have the people skills to connect with and understand people from all walks of life. He or she is approachable. A good leader listens and listens well. When the masses lose faith, he or she needs to have the strength to motivate, mobilize and encourage them to believe. He or she keeps his or her followers focused because a good leader is always focused.

With power comes responsibility, a good leader does not abuse his or her position but instead handles it with grace and remains humble.

A good leader leads the way innovatively and with confidence. He or she inspires people and effortlessly sets trends because his or her influence.

A good leader captures all those he or she meets with their personality and opinions. A good leader is fearless but empathetic, they lead firmly but not with an iron fist. People follow a good leader because they want to, not because they have to.

A good leader is proactive; he or she talks the talk and walks the walk. A good leader walks with their followers and leads by example.

A good leader acts strategically; they create a vision and work towards it. They stay true to their vision and constantly refer back to it in their communication and in the feedback they give. Good leaders are good managers who surround themselves with good people.

Good leaders never forget their people.


Mainstream versus Alternative versus – WHO CARES?!

I don’t know if it’s a recent thing or if it’s always been happening, but I just noticed it now… there seems to be all of this controversy surrounding people and their tastes for music. Seriously? Is this going to become a problem now too?

Isn’t it enough that we have to try to get through a normal day without being judged on what we wear, who we’re with and who we know? Now one has to be afraid to like a genre of music at the risk of them “following the crowd” or “trying too hard to be different”.

NO! This is not on. Yes, it’s annoying when a genre of music catches on because (like with everything in life) you get the superficial fans that just follow the crowd pretending to like what they’re listening to. But who are we to judge? (Isn’t judging someone else being superficial?)

This entire mainstream versus alternative/ commercial versus underground crap is so unnecessary. There are so many good genres of music out there. Why do we have to choose ONE?

Racist tweets are the new sex tapes!

Sex tapes are so last year! Why waste valuable time making a sex tape when you could just go on an insensitive and racist rampage via Twitter? Not only will you nearly double your amount of followers but you will become a trending topic in three different forms as well as make news headlines everywhere.

Before last week Friday I had no idea who Jessica Leandra was, despite her former title as 2011 FHM Model of the year. Once she dropped the ‘k-word’ in one of her tweets it seemed as if everywhere I looked, there she was. I woke up to her name being all over my Twitter feed. Even after all the dust has settled, her name will always be imprinted in to my memory.

Yes, she will be forever be associated with racism but the fact remains that Jessica is now more famous than she ever was. And she didn’t have to pull a Kim Kardashian or Paris Hilton to achieve it.  I’m sure Jessica had no idea how her thoughtless tweet would completely blow up in her face but one thing it did do (besides cause an uproar across the country) was get her name out there.

There are many ignorant people who believe that there is no such thing as bad publicity, I’M NOT SAYING JESSICA IS ONE OF THEM, but they do exist. As PR professionals we know better. Unless you want to see your reputation go up in flames, be careful what you put out there – especially on the internet. NEVER UNDERESTIMATE THE POWER OF SOCIAL MEDIA.

Racist tweets are becoming far too common. This needs to stop. Like sex tapes, posting a racist tweet will get you your 15mins of fame my dear, but goodluck trying to maintain it.

*Disclaimer: This post is simply pointing out that the infamous reputation and popularity that comes with sex tapes of celebrities in Hollywood is similar to that of those who post racist tweets on Twitter. It is in NO way condoning racism or any form of pornography.*


Every relationship you form in life should be based on respect. Whether it’s a friendship, relationship or business partnership, you can’t form a bond with someone if you don’t have and show respect for them. As Lauryn Hill says “respect is just the minimum”, if you don’t have respect you’ve got nothing.

That being said, in order to get respect you need to earn it. If you don’t respect others, don’t expect them to respect you. One of the biggest problems in the world today is that people have no respect for anything or anyone – this is why it’s so easy for humans to commit such monstrous crimes against the rest of humanity.

As Theodore Parker; an American Transcendentalist and reforming minister of the Unitarian church, once said “Never violate the sacredness of your individual self-respect.” because respect starts within and only once you respect yourself are you able to respect everyone and everything else around you.

Happy Easter to all! Rejoice for He has risen! ♡

My favourite: Speckled Eggs ♡